Danielle Matlin
Publicist, TLC
Having climbed the ranks from an intern, to publicity assistant, to her current role as publicist, Matlin has shown the ability to lead her own campaigns. This summer, she was the sole publicist for the “Jaime Lynn Spears: When the Lights Go Out” special. She secured a multi-city press tour, as well as getting “Entertainment Tonight” access to her family’s house for an at-home interview. It garnered pick up in top entertainment news publications including People, TMZ, the “Today Show,” and Cosmopolitan. She even handles nominations for program awards; her submission for TLC’s “Who Do You Think You Are” received an Emmy nomination for its first season. One misconception about millennials that she hates is that “we can’t unplug from our smartphones and social media and have real face-to-face conversations.”
What is the one habit that makes you most successful?
Writing to-do lists. I re-write a work and personal to do list every night for the next day, it really helps me visually stay on track of my workload and productivity.
What misconception or stereotype of your generation drives you the craziest?
That we can’t unplug from our smartphones and social media and have real face-to-face conversations.
Who has been your biggest mentor and why?
My first boss at TLC, Dustin Smith. Dustin was a real advocate for my success. He never missed an opportunity where I could learn from him or the projects he was working on, and he continues to believe in me and my career.