The latest in:
605
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Premium Content
03/25/2024
AudienceXPress, iSpot Team Up
The TV measurement company iSpot is joining forces with Comcast Advertising’s AudienceXpress to embark on a series of new data collaborations.
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Premium Content
09/13/2023
iSpot Acquires 605
The ad measurement company iSpot.tv completed its fourth acquisition in five years Wednesday, and this deal is its largest to date.
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Premium Content
06/27/2023
DirecTV Advertising Taps 605 for Analytics
DirecTV Advertising has struck a new partnership with measurement firm 605. The two will bring together DirecTV’s direct-to-consumer relationships with 605’s methodology to provide customers with more visibility on lower funnel metrics.
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Premium Content
05/11/2023
Measurement Takes Focus Ahead of Upfronts
It was this time last year when the celebrations surrounding upfronts were focused on the return to in-person formats. But in a year marked with financial difficulties for companies, the focus has turned to finding efficient measurement solutions.
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Premium Content
05/09/2023
Dolan’s Debut: New Leadership Sets Path for AMC Networks
It was AMC Networks CEO Kristin Dolan’s first earnings call since taking over the company in late February, and it comes at a time of transition for content and distribution.
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Premium Content
04/17/2023
AMC Networks Launching AVOD Tier of AMC+
AMC Networks is joining the AVOD game, announcing plans to launch an ad-supported version of AMC+ later this year.