The latest in:
Ad Week
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Premium Content
10/05/2018
The Future of AI-Powered Integration in OTT
Advertising Week in NYC continued Thursday with lengthy discussions of AI-powered integration in OTT content.
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Premium Content
10/04/2018
Ad Week Talks Monetizing Streaming
Day three of Advertising Week NYC had a strong emphasis on streaming.
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Premium Content
10/04/2018
Ad Week Discusses The Future of the OTT Experience
What execs at Ad Week NYC’s “The 2018 OTT Experience” panel could agree on though, is that OTT is changing.
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Premium Content
10/02/2017
Ad Week: How to Measure and Maintain Viewer Attention
With more distractions for TV viewers today than ever before, industry execs are focused on measuring just how much attention people are paying to particular programming.