The latest in:
AdImpact
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Premium Content
11/06/2024
Eyes Already on 2026 Spending
While some races haven’t been called yet, one clear winner was political ad spending. Ad-tracking firm AdImpact puts the total spent on campaign ads this election cycle at more than $10.5 billion.
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Premium Content
09/19/2023
AdImpact, TelevisaUnivision Extend Partnership
TelevisaUnivision is extending its partnership with the advertising intelligence company AdImpact for another two years.
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Premium Content
10/26/2022
Expect Fixed Wireless, Ad Slowdown to Dominate 3Q22 Reports
Comcast’s earnings call Thursday counts as the unofficial kickoff of the 3Q22 earnings season, providing insight on both cable operator and programmer performance. And there’s plenty Wall Street will be looking for, from whether broadband customers grow to how linear is faring alongside streaming.