The latest in:
Augmented Reality
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03/16/2022
Augmented Video Coming to Women’s Hoops
Genius Sports Limited and ESPN are collaborating to bring AI-powered tracking data and live augmented video to the
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03/02/2022
Effros: Meta Veg O Matic
Commentary by Steve Effros Remember the Veg O Matic? It slices, it dices, it does just about anything you might want, and it’s only… oh, I’m sure you remember the old ads. It was the quintessential do
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01/21/2020
AR Breaking Through in 2020, VR Awaiting Chance to Shine
It’s been a few years since futurists and technology companies alike claimed that the age of VR was upon us. It’s not here yet, but there has been progress.
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12/07/2018
Digital Takes the Cake at TVOT
Digital was the hot topic at the TV of Tomorrow conference in NYC on Thursday.
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10/31/2018
Emotional Experiences: Will AR Kill Video Advertising?
No one is quite sure exactly how to use the tech. One space where AR can really thrive is marketing and advertising.
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Premium Content
11/16/2017
A+E Networks Develops AR Game For ‘Knightfall’
A+E Networks is jumping into augmented reality for the first time, developing two companion games for “Knightfall,” History’s Templar-focused drama coming Dec 6.