The latest in:
BET Awards
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Premium Content
09/28/2022
BET Looks to Reach Advanced Audiences
It’s no secret that Nielsen has been under scrutiny by many programmers for undercounted ratings during the pandemic, but some say the problems pre-date COVID. For years, there’s been a deficiency in measurement, specifically in regards to African American consumers, according to BET President of Media Sales Louis Carr.
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Premium Content
06/29/2022
Ratings
Sunday’s 2022 BET Awards became the No. 1 cable award show this year among P18-49 after drawing 3.2 million total viewers P2+.
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Premium Content
08/16/2021
Ratings
BET’s annual “Stellar Gospel Music Awards” was the No. 1 program for Aug 1 on all TV for Black viewers P2+, excluding sports. It saw 867,000 total viewers in L+3 ratings simulcast across BET and BET Her. On BET alone, the program received a.243 P18-49 rating and 798,000 total viewers P2+, up 104% YOY. The […]
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Premium Content
06/29/2021
Ratings
The 2021 “BET Awards” live premiere Sunday made it the #1 cable awards show among P18-49 for the 2021 broadcast season, with 2.4 million total viewers P2+ for the simulcast across seven ViacomCBS networks and 1.7 million total viewers P2+ on BET alone. Related content, including “The Countdown to BET Awards (719K P2+) and “DJ […]
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07/02/2020
Dashboard 7-2-20
Tweet Tweet Zoom might be the biggest winners of 2020#BETAwards pic.twitter.com/dR4NkKy0Sr — philip lewis (@Phil_Lewis_) June 29, 2020 https://twitter.com/strongblacklead/status/1278136590318145537 Research ➢ When trying to address technical issues during the pandemic, 45% of customers across the US and UK were able to fix their own issues. Of those who failed, 80% contacted customer support while 20% […]
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Premium Content
06/30/2020
BET Awards Numbers
Sunday’s “BET Awards” drew 3.7mln P2+ with its simulcast across ViacomCBS networks.