The latest in:
direct-to-consumer
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Premium Content
03/18/2021
NFL Dabbles in Digital Across Multiple Contracts
Digital is the theme running through the NFL’s 11-year media rights deals, which reportedly exceed $100 billion collectively over the course of the deals.
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Premium Content
03/12/2021
HBO Max Expects 120 Million Subs by ’25
AT&T raised the bar on its lofty goals for HBO Max, saying at its analyst day Friday that it expects to count 120 million worldwide subscribers by 2025.
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Premium Content
02/03/2020
Charter Loses 105K Pay TV Subs, Looks at Streaming
Charter followed industry trends on video and broadband. CEO Tom Rutledge says there’s opportunity for the company in marketing direct-to-consumer products.
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Premium Content
02/03/2020
Randy Freer out in Hulu Shake-up
Hulu CEO Randy Freer is exiting, with Disney Direct-to-Consumer & International integrating Hulu into its business operations.
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01/22/2019
Viacom Goes Direct to Consumer with Pluto TV
Yet another traditional media company is jumping into direct-to-consumer waters. Viacom will pay $340 million to acquire free US streaming service Pluto TV.