The latest in:
Firstlight Media
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Premium Content
08/30/2022
Think Quick
Firstlight Media is rebranding to Quickplay. The name, derived from when the company purchased AT&T’s Quickplay service in 2020, is meant to symbolize the shift in focus and dedication to the cloud-native streaming space.
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Premium Content
08/17/2022
Firstlight, Google Cloud See Fruits of Collab
Ahead of this year’s International Broadcasting Convention, Firstlight Media has made various OTT developments through a collaboration with Google Cloud. It achieved personalized FAST channels on Google Cloud that can be ready for scalable CTV monetization through pre-integration with Google Ad Manager on both the client and server sides.
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Premium Content
06/14/2022
Honors
Firstlight Media is the recipient of the 2021 Google Cloud Industry Solution Partner of the Year Award for Media & Entertainment. The company
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Premium Content
06/06/2022
Combatting Streaming Latency Gaps
Viewers of a live event want to feel as close to the action as possible, as if they’re actually sitting in the stands. Streaming latency makes that harder.
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Premium Content
04/20/2022
People
The Video Advertising Bureau made Benjamin Vandegrift its newly created VP of Measurement Solutions.
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Premium Content
01/20/2022
People
Trisha Husson was named Head of Strategy, Business Operations and Finance for Disney General Entertainment , reporting to Chairman Peter Rice . As a result, Eric Marcotte was named SVP of the Strategy &