The latest in:
Freewheel
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Premium Content
09/12/2024
FreeWheel Wins Gold for NBCU
Comcast ’s ad tech platform FreeWheel joined forces with NBCUniversal for the recent Olympic Games to serve as the digital ad insertion and programmatic platform, and it helped NBCU increase the number of
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08/23/2024
People
FreeWheel tapped Kris Magel as Head of Global Agency Partnerships. He’ll manage agency collaborations and oversee the company’s commercialization structure for agency partnerships while working with the executive team to identify revenue growth opportunities.
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Premium Content
08/13/2024
FreeWheel Targets CTV with New Solutions
FreeWheel rolled out a new performance suite of solutions made for activation on Beeswax, the company’s demand-side platform.
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06/13/2024
Fox Adds Dynamic Ad Insertion to College Football
Fox Corp. is expanding its growing partnership with FreeWheel to introduce dynamic ad insertion capabilities and new co-developed targeting technology to programming including college football.
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05/10/2024
Executive Round Up: How Priorities Have Changed for Advertisers
With upfront season upon us, we asked executives how advertisers’ priorities have changed over the past year as the linear and digital landscapes continue to evolve. Here’s what they had to say.