The latest in:
Hub Research
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Premium Content
06/20/2024
Consumers Looking for More Bundling Options, Hub Finds
It’s getting harder and harder for viewers to mix and match streaming services in order to see the programs they want, all while saving a few bucks.
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Premium Content
07/24/2023
Smart TVs Get Smarter
Smart TVs are beginning to flex their capabilities beyond video, according to Hub Entertainment Research’s fifth “Evolution of the TV Set” Study.
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06/16/2023
Dashboard 06-16-23
Twitter Hits Guess who I just met?@ScottBakula! I cannot remember not being a fan… @NCISNewOrleans #StarTrekEnterprise #QuantumLeap… … and yes, he's as nice as you thought.#Weekend made! pic.twitter.com/atQgMTFxJk — Mignon Clyburn (@MignonClyburn) June 11, 2023 Truly such a special day yesterday! 🌈 11 years and running for the British Embassy in @capitalpridedc. Thanks to Kit […]
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Premium Content
03/09/2023
Differentiation a Struggle for Viewers, Report Finds
There’s no questioning that viewers have plenty to choose from when it comes to streaming, but more are having trouble deciphering the brands of each platform.
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01/13/2023
Dashboard 01-13-23
Twitter Hits Spending the morning with these pens, pads and @mrbobodenkirk, @AADaddario, @JDMorgan, Lauren Cohan, @ScottMGimple, Harry Hamlin, @iammireilleenos, @Immortal_AMC and the press! #TCA23 @AMC_TV @AMCPlus pic.twitter.com/RUMsgliIgc — Jim Maiella (@jimmaiella) January 10, 2023 it’s 1941, you’re on the Warner Bros lot and it’s time for lunch. what’s your order? pic.twitter.com/ABvDvR6Ln6 — wyatt dunkin (@WyattDuncan) […]
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Premium Content
11/07/2022
MVPDs Housing More of Fans’ Fave Shows
Viewers are gradually going back to finding and loving the content they’re receiving on linear TV. According to Hub Research’s 2022 “Conquering Content” study, the proportion of viewers watching their new favorite series from an MVPD set-top box rose two points YOY to 23%.