The latest in:
Jon Steinlauf
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Premium Content
07/31/2023
WBD Shakes Up Ad Sales Org
It’s a new chapter for the ad sales unit at Warner Bros. Discovery in the midst of a turbulent ad market. Chief U.S. Ad Sales Officer Jon Steinlauf unveiled a new strategy and structure for the organization Monday as the group looks to capture momentum in a less-than-stellar year in ad sales so far.
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Premium Content
05/17/2023
Giants Embrace Different Upfront Approaches
Some big players like Warner Bros. Discovery and Disney are taking a slightly different approach to their upfronts and ad formats for the coming year.
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Premium Content
07/27/2022
People
Warner Bros. Discovery ad chief Jon Steinlauf finalized the U.S. Ad Sales leadership team. John Dailey will manage cross-company partnerships and new business, while Laura Galietta will head integrated ad sales marketing on all digital and linear platforms.
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Premium Content
06/15/2022
Talking Ad Sales At Warner Bros. Discovery
Advertisers going after female audiences are taking a closer look at sports this upfront cycle, according to Warner Bros. Discovery Ad Sales Chief Jon Steinlauf.
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Premium Content
05/18/2022
Warner Bros. Discovery Introduces Itself
Just six weeks after the deal officially closed, Warner Bros. Discovery showcased its wide portfolio at its first upfront in NYC as it transitions into a new era.
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Premium Content
04/08/2022
Steinlauf Leading U.S. Ad Sales at WBD
Jon Steinlauf, Discovery’s Chief U.S. Ad Sales Officer, will hold the same role at the merged company.