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NCC Media
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Premium Content
09/23/2020
Celebrating the FAXIES
While Cablefax may have had to cancel our June event due to the pandemic, the team pivoted to celebrate the Cablefax 100, Top Ops, Work Culture and FAXIES during a virtual event on Tuesday.
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Premium Content
10/22/2019
Ampersand and TVSquared Are Always On
Ampersand, formerly known as NCC Media, teamed up with TVSquared, a TV attribution vendor, teamed up to integrate always-on attribution reporting into Ampersand’s platform.
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Premium Content
10/07/2019
Getting National Linear Addressable TV to Scale
Industry experts all agree there are issues when it comes to enabling national linear addressable television across a unified cable footprint. But agreeing on the largest obstacle is tougher.
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Premium Content
09/24/2019
Advertising Week Notebook
NCC Media kicked off Advertising Week in NYC Monday with a bang, announcing its rebrand to Ampersand.
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Premium Content
09/19/2019
Problems with Measuring Addressable Advertising
The addressable ad space is hot, hot, hot, but brands are often left scratching their heads when it comes to maximizing ROI.
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Premium Content
07/11/2019
People
BET Networks named Devin Griffin gm, BET+ . The Netflix and Story Lab US vet will report to BET pres Scott Mills and oversee business strategy and operations for the upcoming SVOD. — Frank