The latest in:
New York Interconnect
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10/22/2024
The Resilience of Traditional TV in a Multi-Screen World
The narrative around TV viewership often centers on its decline. But the truth is more nuanced.
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Premium Content
03/13/2023
People
Sonia Coleman was named to the top HR role at Walt Disney,succeeding Paul Richardson, who is leaving the company after more than 15 years.
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Premium Content
01/10/2022
Connecting the Dots for National Addressable Ads
2022 has all the earmarks for being a big year for national addressable advertising, but it’s going to take some serious collaboration between MVPDs and programmers to get there.
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Premium Content
01/07/2022
Nielsen, NY Interconnect Sticking Together
Nielsen and the New York Interconnect signed a multi-year deal for local TV measurement in the New York DMA.