The latest in:
Operative
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Premium Content
04/11/2023
People
Nexstar named Jamie Calandruccio EVP, Platform Monetization & Strategy. The newly-created role sees her developing Nexstar’s revenue management strategy for its ad sales team, among other tasks. She joins from Operative where she served as SVP, Product Marketing & Partnerships.
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Premium Content
02/26/2020
NBCU’s ‘One Platform’ Ready for Upfronts
The blurring of linear and digital continues, with NBCU taking the wraps off its One Platform model ahead of the upfronts.