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Premium Content
03/17/2023
FTC Goes After Social Media Advertising Scammers
The FTC issued orders to eight social media and video streaming platforms seeking info on how they scrutinize and restrict paid commercial advertising that is deceptive or exposes consumers to fraudulent healthcare products, financial scams, counterfeit and fake goods, or other fraud.
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Premium Content
03/15/2023
Disney Ads Sells Out NCAAW Tournament
It’s madness for advertisers as well come tournament time, and this year, Disney Advertising sold out in-game sponsorship opportunities for the NCAA Women’s Basketball Tournament.
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Premium Content
08/03/2021
HBO Max Offers Free Episodes In-App
HBO Max is providing potential new subscribers in the U.S. with the opportunity to watch select episodes of some of its most popular programming in-app before purchasing a subscription.
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Premium Content
07/20/2021
HBO Max Heads to Snapchat
Snapchat users now have the ability to access HBO Max programming through Snap Minis, Snapchat’s platform for shared experiences.
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Premium Content
06/16/2021
Pandemic Brings Kinder, Gentler Programming
Programming execs gathered at RealScreen Live last week to talk the pandemic’s impact. What content has it brought forth? Dating shows, for one.
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Premium Content
01/24/2020
Game Time
NBC Olympics and Snap are partnering ahead of the 2020 Tokyo Games for the third consecutive Olympic partnership.