The latest in:
SpotX
-
Premium Content
04/30/2021
Magnite Closes SpotX Deal
Independent sell-side ad platform Magnite closed its previously-announced $1.14 billion acquisition of SpotX from RTL Group Friday.
-
Premium Content
04/16/2021
SpotX Marries Audience Targeting, Privacy
SpotX revealed a new suite of custom audience data tools that will allow media owners and advertisers to target audiences using first-party, third-party or subscriber data while maintaining consumer privacy.
-
Premium Content
04/06/2021
SpotX Sees Spending Increase
With connected TV gaining momentum during the pandemic, video ad platform SpotX saw global ad spending increase 42% in 2020. The uptick was driven primarily by OTT clients that account for nearly 70% of overall ad spend today.
-
Premium Content
09/23/2020
SpotX Enters Linear Space
Video advertising platform SpotX entered the linear TV space for the first time, introducing new programmatic solutions to scale linear addressable TV.
-
07/17/2020
Dashboard 7-17-20
Tweet Tweet To @TMobile, branding a venue is far more meaningful than just putting a logo on a 🏟 and I cannot wait until it's safe for everyone to come see & enjoy the rebranded @TMobileCenter. You'll all love it! But T-Mobile customers will love it a little more😉 https://t.co/vq1uRIGoSa — Mike Sievert (@MikeSievert) July […]
-
Premium Content
11/27/2019
SpotX Launches Canadian Solution
SpotX and programmatic ad tech provider StackAdapt partnered up to reach Canadian OTT viewers at scale via connected TV inventory.