The latest in:
State of Media
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Premium Content
03/24/2025
Reaching LGBTQIA+ Audiences
Horowitz Research’s annual “State of Media, Entertainment, and Tech: Focus LGBTQIA+” study showed that LGBTQIA+ consumers are among those more likely to engage with interactive and targeted ads.
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Premium Content
03/18/2024
Horowitz Finds Rise in Free OTT Usage in Report
Free is hard to beat, and for TV viewers it’s free OTT services that are making a rise in popularity amid mounting subscription costs.