The latest in:
Xperi
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Premium Content
10/10/2024
Commercial Power: Use of AVOD Rises as SVOD Costs Grow
There is a myriad of reasons why streaming has skyrocketed over the past decade, but in recent years, the rise of ad-supported viewing has been a primary catalyst in growth.
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Premium Content
08/21/2024
Bundling Talk Continues
Talk of bundling strategies stretched into the second day of The Independent Show as folks discussed ways to enhance customer success while finding more avenues to monetize different services. One of the companies trying to meet changing video habits is Scripps with its Tablo product it launched last year, which combines streaming and OTA as an alternative video solution to keep viewers within the video ecosystem.
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Premium Content
05/21/2024
TiVo reveals new Cross-Screen Ad Platform
TiVo is combining ad inventory across multiple endpoints in the home and car with a new, cross-screen advertising platform TiVo One.
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Premium Content
06/06/2023
IAB Tech Lab Forms Addressable Group
A new collective that’ll lead the development of technology frameworks, technical standards and market strategy to make every TV environment addressable was formed by IAB Tech Lab. It’s called the Advanced TV Commit Group, which hopes to increase interoperability and standardization across TV.
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Premium Content
02/21/2023
Adeia Renews License With Altice USA
Adeia, an IP licensing company spun off from Xperi, penned an early renewal agreement with Altice USA. The deal extends the provider’s license to Adeia’s media IP portfolio, which supports Optimum’s cable TV and OTT services.
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Premium Content
09/26/2022
Ring That Bell
It’s been just under a month since Xperi’s board gave the thumbs up on the separation of its product business from its IP licensing divisions, and the separated entity will celebrate accordingly at the New York Stock Exchange.